Resources: #Leadership

Social Content: The Exponential Reach Of Just One Post

They say one LinkedIn post can’t change the world, but…

Sam Featured In CEO Weekly

“In a landscape teeming with competition and market saturation, McKenna’s approach stands as a paragon of distinction.”

We’re thrilled to see Sam featured in CEO Weekly!

Real Results From Another #samsales LinkedIn Executive Branding Client

“I’ve closed well into six figures of revenue based on my LinkedIn posts alone. These are individuals reaching out to me saying, “You seem to really know the industry. Can we talk about working together?”

Kim Collins on The Daily Sales Show!

On demand now! Watch our Kim Collins on The Daily Sales Show!

Real Results From a #samsales LinkedIn Executive Branding Client

“In five months we’ve been inbounded by much more deal flow, thousands of potential partners, and even investors!”

Sam Featured in Apollo Academy Master Class

If you’re ready to toss generic “quick questions” to the side, boost your reply rate, and become a Gandalf of email wizardry, this course titled, “How to Write Cold Emails Anyone Will Respond To”, is definitely for you!

Building An Executive Brand On LinkedIn – Your Guide To Outsourcing And Ghostwriting

Why should you build your brand on LinkedIn, and what’s the tangible ROI? Check out the data + tips on how to execute in this article.

Sam + Kim In The Flowla Sales Almanac

Our Sam McKenna and Kim Collins were featured as Top Revenue Voices on LinkedIn! What’s their advice for 2024? Check it out!

Sam McKenna Named As A Top 100 Global Sales Leader Of 2023!

Global Sales Leader and LinkedIn Executive Branding Powerhouse Samantha McKenna of #samsales Consulting Earns Coveted Spot on 2023 GSL100 List.

Sam On The Mile 40 Podcast

Breaking The Mold: Unconventional Insights With Sam McKenna

Take a deep dive with Sam as she joins Mile 40 host, Bishoy Tadros, to talk about her background, how she got into sales, how her life experience has guided her path, what drives her, why #samsales is committed to our #givefirst mantra, and the number one most important thing in sales.

Sam On The Market Leaders Podcast

AI is great for many things, but when it comes to trying to make authentic connections, there’s only one tool that can do that effectively – your brain!

Sam In “Women In Sales” eBook

How the Tough Get Going: Women Sales Leaders on Reaching Your Goals, Even in Challenging Times

Sam joins a group of talented sales women to share her view. Download the eBook here!

Sam On The Rising Leader Podcast

Sam On The GTM Podcast

Buyers are 261% more likely to trust a company when their founders are posting on LinkedIn. Listen in to learn Sam’s take on why that’s true!

Guide Your Reps To Create The Best Cold Emails – With Kim Collins + Ollie Whitfield

Our own cold email outreach expert, Kim Collins joined Ollie Whitfield of Autoklose to share her best tips on how you can coach your reps to improve their cold email techniques and ultimately book more meetings. Watch it on demand now!

Social Selling Executive Power Hour…Busted?

Finding herself in a new leadership role, Sam created her team’s first Social Selling Executive Power Hour. Why did she need it and how did she do it? Read here to learn!

LinkedIn + Lawyers – A Business Development Cash Cow

LinkedIn Sales Navigator allows attorneys to capitalize on AI and big data as a means of selling more efficiently, thus allowing them to spend more time practicing law.

The Launch Of #samsales Consulting

Throwback to 2019: It is with tremendous excitement that I announce the formal launch of #samsales Consulting! I am proud to be starting my own company and even more proud of the work we’ve already accomplished. It is endlessly motivating and inspiring to be a part of so many initiatives and to be able to make such a positive impact on companies and the sales profession.

Sam On The People Powered Community Podcast

How to win a second date by being a great conversationalist…wait, wait, there IS a sales lesson in here!

Join Sam as she shares her insight into nurturing relationships and building strong bonds in business and community.

Sam On The Maker Connect Podcast

Part of Sam’s success in sales stems from her powerful negotiating skills. How did she build this skillset and what can you learn?

Your Execs Have a Voice… Let Them Be Heard!

Using LinkedIn (the right way) is one of the best branding and conversion strategies available to today’s executives.

Learn how to best harness its power to get those MQL’s pouring in!

The VP Of Strategy Who “Figured Out” Remote Work – Kim Collins In The Connection

Our Kim Collins was featured in The Connection sharing about the benefits of remote work and how she found her way back to a successful career.

LinkedIn Ghostwriters Can Help You Go Viral. But You’re Not Off The Hook – Sam McKenna in Inc.

The dopamine hit of going viral on LinkedIn might feel great, but it’s the enhanced networking that matters most.

In this Inc. article, Sam McKenna shares her expertise and explains why our clients’ are seeing astonishing success!

Giver and Taker or Taker and Taker?

If you ask for favors often, you might be a taker/taker. Read up on our take on the basics in manners, relationship-building and favor-asking.

Four Tips To Go From Quota-Crushing IC To Leadership

Sam details four core principles to focus on as you look to achieve your career goals.

Sam on the Sales RX Podcast

Sam’s built her reputation on being a positive person…and Chet rips that bandaid off in the first few seconds of this podcast.

Customer Led Growth With Sam McKenna + Eli Rubel

Listen in as Eli Rubel and Sam McKenna chat about the future of SaaS buying and the different data points that help predict future demand.

Would Life Be Better If You Worked Less? Sam Helps The Wall Street Journal Decide

We are so honored to be included in this article from the Wall Street Journal. Sam McKenna knew a secret that very few did – read how she built her team using this knowledge and how her beliefs have shaped #samsales over the past 3.5 years in business.

Boost Your Sales Team’s Productivity With These Tips

Are you using Slack to its full potential? Check out how two sales leaders, Sam McKenna and Morgan J. Ingram use it to stay connected to their teams and on top of their game.

Get Your Executives Posting On LinkedIn!

It’s basic modern sales + marketing (and your competition isn’t doing it…yet).

Sam Shares Why There Is A Seat At The Table For Everyone

We celebrated International Women’s Day with Markaaz! Read the article about how Sam and the #samsales team support women this month and all year long.

Sam On ‘Sales Talk For CEOs’: The Secret to Predictable Growth Through Building a Personal Brand

Sam McKenna Featured In Fortune

Digital selling is no longer unique – if you want to win, you must be a MODERN seller, and using all of the available tools at your fingertips is part of that.

We are ecstatic to share that Sam was featured in FORTUNE (!!) in partnership with Slack, to discuss how she uses her tech stack to not only increase the speed to lead, but the speed to trust with her clients.

Watch the full video here!

So, You Want To Be A LinkedIn Influencer? Let Sam Show You How!

Introducing our new LinkedIn Influencer Playbook!

If you’re serious about building a brand on LinkedIn, or simply learning a few key expert perspectives on what makes an outstanding, engaging, and professional presence, this playbook is for you.

100 Best LinkedIn Influencers By Taplio

Cheers to Sam McKenna for being named one of the 100 Best LinkedIn Influencers by Taplio (#13 actually :))! Check out the list to see other influencers you should be following and how they contribute to the platform on the topics of sales, marketing, entrepreneurship, and much more!

Winning The Challenger Sale – 2022 Greatest Hits!

Enjoy the 2022 Year in Review episode featuring a highlight of Sam!

Sam Featured In The Markaaz Blog

Connecting with your potential customers via email can be hard. In this article, sales expert Samantha McKenna gives you her top tips to increase your open rate.

Sam Talks Q4 + The Economic Downturn On The Limitless Podcast

We’re in the midst of a double whammy – Q4 + an economic downturn! What do we do?! Tune in as Sam McKenna joins the Limitless podcast to share exactly how one can work through this challenging time.

Sam Shares Her Insight In LinkedIn’s Sales Blog

If you want to know the key to selling through a bad economy, the answer is simple. (Ok, not that simple!) But! Sam joins fellow LinkedIn Sales [In]siders to share her best practices when selling in a tough economy.  Check it out here!

Sam On The Selling Bliss Podcast

#samsales Consulting founder Sam McKenna was happy to join Brian Lawrence on the first episode of the Selling Bliss podcast! Tune in to hear about Sam’s sales journey and how you, too, can use #samsales’ proven tactics to improve your sales game!

11 Brilliant Sales Influencers You Must Follow in 2023

Being in sales is easy. Succeeding in sales is tough. If you’re not constantly learning and growing, you’ll quickly fall behind. Fortunately, there are a ton of brilliant sales influencers out there who can help you level up your game, and Sam McKenna is one of them!

Read here to see why Get Accept chose Sam as one of their “11 Brilliant Sales Influencers You Must Follow In 2023”.

New E-book From Owler Featuring #samsales Strategies!

Ahhhh, Q4. Time is ticking on hitting your annual quota, and you’re still chasing signatures while leadership peers over your shoulder. You can do this, people!!

We’ve teamed up with Owler to give you our “Top 7 Ways To Get Your Prospect’s Attention Before The End Of The Year”. Check out the full list here!

Sam Joins Andy Paul On The Sales Enablement Podcast

In this episode, Sam chats with Andy Paul about the foundations of selling that most sales teams are missing. They also dive into learning how to be a good communicator – across ALL generations!

Sam On Beyond Quota With Pouyan Salehi & Ross Pomerantz (aka Corporate Bro)

Listen in as Sam chats with Pouyan & Corporate Bro about her experience in sales and why simply being a human can get you to the top of leaderboard! This podcast is a lot of fun! Listen now!

Sam Is One Of Demandbase’s Top 50 Women In Sales

Thanks for including us in the Top 50 Women In Sales, Demandbase! Click here to learn from all of the impactful women chosen for this honor and learn from them, too!

Sam on Sell Better – Daily Sales Show

The competition for a prospect’s attention is fierce – but not if you know how to build credible relationships the right way. Register now for this event to hear how Sam builds relationships the #samsales way!

Sam On Inside Selling

“Josh Braun & Sam McKenna Chat About Sales.” Really! That’s the title, so you know you’re getting solid selling advice! Tune in here to learn more!

Sam Is Nuts About Sales

Watch this fun and entertaining Walnut podcast to learn more about Sam’s best strategies for sales success and maybe a few things not to do!

Sam McKenna: Why I Started #samsales

A reflection after three years of #samales: What started as a passion project has grown into so much more – grateful for all the interactions I’ve had with so many of you over these three years!

Ask Sam Anything – Stump Sam Edition – Watch On Demand Now!

If you missed our Ask Sam Anything – Stump Sam Edition Workshop, don’t fret! You can now watch it on demand!

Sam Joins The Enablers Podcast – Connecting With Authenticity + Show Me You Know Me!

Listen in as Sam joins The Enablers Podcast. Morgan and Caroline have a lot of great questions for Sam and these three will entertain you as you learn all about Sam’s strategies for sales success!

Falling On Your Sword + Taking Ownership Are Paramount

Join Sam as she talks with Charlotte and Rob at Simply Sales & Marketing about a lot of really great topics! Kindness, being memorable, ‘Show Me You Know Me’, owning your mistakes, and how you can stand out to your prospects – to name just a few!

Sam + Slack’s ‘5 Ways To Cut Through The Noise Of Digital-first Sales’

In our digital-first world, there’s simply no going back to the old way of selling. To sell successfully, you’ll need to work harder and be more creative than your competition. In this guide, you’ll learn how to do that from tops sales leaders including our very own, Sam McKenna!

Sam Shares Her Valuable Advice In The Quota

“I hired a sales trainer, but my team isn’t using any of the new tactics. How can I get them on board?”

Find out Sam’s answer here! She might surprise you!

Sam On The Influential Communicator Podcast

On this episode, Sam chats with Ravi Rajani about the connection between storytelling and social selling, how to tactically marry the two when showing up online, and how to generate inbound leads on LinkedIn.

Sam Listed As One Of 100 Powerful Women In Sales

Sam is honored to be included in this list of 100 Powerful Women in Sales from Demandbase and the Women In Sales Club. Read the full list here!

Sam McKenna Featured In Owler Interview

Sales influencer Samantha McKenna discusses why handwritten sales outreach brings in the deals, why ‘Show Me You Know Me’ is important, and much more!

Sam On Reveal – The Revenue Intelligence Podcast

Listen in as Sam joins Reveal for The Revenue Intelligence Podcast to share her playbook for being a sales leader worth following.

Sam + Sales Hacker + Sales Strategy In This Economy

It’s been a tough couple of years, and it might get tougher. In this article, Sales Hacker asked 10 successful sales leaders – including our own Sam McKenna – about the current economy. We think you’ll find her insight as well as the thoughts of her peers very helpful!

Mind Your Manners!

In this Sales Transformation podcast, Sam shares how great sales are rooted in exceptional manners. We promise. They matter!

The Quota: An Interview With Sam McKenna

The Quota tends to make fun of sales trainers, but not our Sam McKenna! Check out this insightful interview where they challenged Sam with the skepticism many feel about sales trainers. Read here to see how she did!

#samsales in Business Insider

LinkedIn influencers have ramped up the amount of content they produce for the platform, and some hire ghostwriters to help. #samsales was recently featured in this Business Insider article.

Sam On The Saasles Ladder Podcast – The BDR Playbook

What skills make a great BDR manager? Why is a BDR Playbook important? How can you motive your BDR teams in today’s ever-changing work environment?  Sam’s got all these answers and more in this new podcast!

Square Planet Featuring Sam McKenna!

It’s a fact: Sam can build a relationship like no one else. The best part? She does it with sincerity and genuineness. Listen as she joins Brian Burkart and shares how she developed this trait and why building relationships is so important in life and in sales.

Sam On Millennial Sales + Why She’s So Passionate About SMYKM!

Listen in as Sam joins Tom Alaimo of Millennial Sales to discuss Sam’s sales journey as well as why “Show Me You Know Me” is so important!

Sam Joins Introhive To Discuss Women In Sales

How can women in sales build their personal brand + increase sales? Listen as Sam discusses this and other topics with a great group of dynamic women in sales. This is a good one!

Sam on Sales Feed – Should You Send A Note With Your LinkedIn Connection Request?

Watch as Sam joins 13 other sales leaders to share her view on a hot topic! Who’s right?

Full Funnel – How To Build Trust & Transparency In Sales

Sam McKenna joins the team at Full Funnel to discuss building trust & transparency in sales. Psst…this is educational + entertaining!

Empowering Women In Sales & Giving Back

Sam chats with Jordan Benjamin about her goal of elevating other women in sales, her philosophy of putting the buyer first, and her belief that posting on LinkedIn can be a source of inspiration for younger generations.

The Science of Selling STEM: Scaling Your Sales Team and Revenue

Sam joins Wesleyne Greer on The Science of Selling Stem to share what successful sales leadership really looks like, how you should go about advancing your sales career, and so much more!

International Women’s Day – 2022

In celebration of International Women’s Day, we want to share thoughts from our Founder and CEO, Sam McKenna.

10 Verbal and Nonverbal Buying Signals to Watch Out For in Sales

In this article from Crunchbase about decoding your buyer’s verbal and non-verbal clues, Sam shares her advice on what to do when things don’t go your way.  Be a gracious loser, of course!

The Secret to Selling in a Crisis

I’m asked for sales advice dozens of times a day. Questions come from clients, friends running their businesses and/or sales teams and, often, from complete strangers who have become aware of me on LinkedIn. This particular question comes up a lot lately, and in a sales context means: How do we even sell in this current market?

Four Tips To Go From Quota-Crushing IC To Leadership

I presented at Susan Freeman, M.A. Communication [she/her]‘s fantastic women’s conference last week, which had so much wonderful content. In response to questions received post-conference, I put together the four core points I made, detailed below!

Seven #samsales Tips for Busy Attorneys and In-House Legal Marketers

These quick sales and BD pointers have become such a part of my online brand that an old team of mine had a leather laptop case made for me with the hashtag printed on it, which led to my first (only?) 15 minutes of fame when someone at the airport recognized it and inquired as to whether or not I was the author!

My Rules of Three for Busy Executives

With all the demands for our attention, how do we keep a balance to accomplish what needs to be done while protecting the time we do have in the office? Here are three tricks I use to keep it all (somewhat) in line.

Can’t Get Enough #samsales Content?

Want to see more content all about Lawyers, LinkedIn and Business Development?