Sam On Closing Time With Insightly

“I love cold calls!” – said no one ever!

Sam always gets pushback for this one – we can’t help it if it’s true!!

The data says that it takes an average 11 dials to get someone to pick up a cold call. ELEVEN! On top of that, meetings booked by cold call have an average 37% show rate. The good news is that prospects always are happy to receive a cold call…right?

But, reps say, “I have to hit my KPIs!”, and when we ask leaders why they still require smile-and-dial, they say, “Well…we don’t know what else to do…”

If you’re stuck wondering how to adjust your processes to a modern landscape, this Closing Time episode will teach you:

  • How to put that time toward great emails that convert
  • How to use LinkedIn to research your prospect and earn the right to be heard
  • How to employ Show Me You Know Me® to create value
  • How to create a relationship where both buyer and seller are actually enjoying the process. WHAT?!

RIP, cold calling. Watch the full episode here!