How To Write Sales Email Cadences That Get Opened & Replied To – With Kim Collins

Talking about your buyer’s objection before they even state it 😳 – isn’t that taboo?

According to our VP of Strategy and Enablement, Kimberly Pencille Collins, the forthcoming objection is something that ALL sellers should be addressing.

It all comes back to #SMYKM – you’re demonstrating that you understand your buyer so well, that you know they might have an objection around a certain topic. And before they can state it (or worse, not respond!), you’re able to tell overcome that objection and move forward with further conversation.

To get a buyer’s attention now, you need to EARN it.

True personalization and value-driven nurturing takes work, but if you are up for it, you might just find that not only do you get more replies, you are also building trust and a network for life — not to mention a skill set that will set you apart and serve you well for your career as a seller and leader.

Thanks to Insightly for having Kim on your podcast! This is one you don’t want to miss, friends!

WATCH IT HERE!

Want to write sales sequences that convert? Check out our Sequence Playbook!