LinkedIn: Referrals Are Sales Gold. (Sam Shares Her Favorite #hacks To Find Them Here!)

It’s amazing how much of our life revolves around referrals.

We sign up for bank accounts based on recommendations from family members who want the referral bonus. We choose restaurants based on our friend’s Instagram posts. We binge Netflix shows after our colleagues talk about what they’re watching while waiting for everyone to join a Teams meeting.

Referrals are an essential part of any successful sales strategy. A conversation that occurs after a referral is far more likely to close than one that occurs after a cold email.

Read this LinkedIn Sales Blog to get Sam McKenna’s tips for using LinkedIn Sales Navigator to find referrals – and find your pot of gold!

Read the full article here!